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Summer Nudging


 

"Summer Nudging" was designed to offer students helpful reminders between their last day of high school and first day of postsecondary education. The trial summer, 2013, proved successful and the MN Office of Higher Education is looking forward to pursuing assessment on the program before kicking off another fun-filled summer of text-message and phone-call reminders for the college-bound students.

The idea for the pilot came from a Harvard study of the same name, which found that "an automated and personalized text messaging campaign to remind students of required college tasks substantially increased college enrollment...." In other words, students, especially students with low levels of educational attainment and few college-going supports, need gentle reminders to keep them on track for starting postsecondary education.

OHE staff worked with students at Johnson High School in St. Paul and Roosevelt High School in Minneapolis. The reminders focused on completing financial aid forms, preparing for orientation, communicating with their campus and registering for their first classes. Summer Nudging was featured in the August 15th Star Tribune. For more information or for questions about Summer Nudging 2014 contact Jen Fox at the Office of Higher Education (jennifer.fox@state.mn.us or (651) 259-3971)